People&Technology 4-part Video Series. Part 1 – The Story Behind the Company
In the first instalment of the four-part video series filmed by FuturePrint TV for People & Technology at their HQ in Onda, viewers are introduced to the company's journey from its roots in producing print technology for decoration in the ceramic industry to its role in leveraging digital technologies for ceramic decoration and beyond.
Hosted by Frazer Chesterman from FuturePrint TV, this episode not only explores the origins and journey of the company but also talks about People & Technology’s core mission, culture and business philosophy: to innovate within the ceramic sector by integrating advanced digital printing techniques and developing traditional processes and evolving towards inkjet technology as the key print technology in ceramics decoration and then into new markets.
Situated at the heart of the ceramic cluster in Onda just north of Valencia, the episode describes how the company adeptly navigated the shift from conventional rotor-gravure & cylinder silicone to embracing inkjet printing. a move that not only secured People & Technology's relevance but also emphasises their commitment to innovation.
We hope you enjoy episode one of this four-part series!